This project aimed to establish an online presence for the band “I’m No Chessman”, enabling them to connect with fans, promote their music and sell merchandise effectively.
Client Background
“I’m No Chessman” is an up-and-coming band described as “theatrical punk pop / jazz rock”. Seeking to expand their reach and engage with their audience on a digital platform, the band approached me to create a simple website with e-commerce capabilities.
Objectives
- Develop a visually appealing and user-friendly website to showcase the band’s music, videos, and upcoming events.
- Implement WooCommerce functionality to enable the band to sell merchandise directly from the website.
- Create a responsive design to ensure optimal viewing and functionality across various devices.
- Integrate social media platforms to foster engagement and grow the band’s online following.
- Provide an easy-to-use content management system, empowering the band to update and maintain the website without technical assistance.
Implementation
Website Design and Development
WordPress was chosen as the primary content management system due to its flexibility, user-friendliness, and extensive plugin ecosystem.
- A visually captivating and mobile-responsive theme was designed and developed, aligning with the band’s aesthetic and branding.
- The website incorporated multimedia elements such as audio and video players, enabling visitors to easily access and enjoy the band’s music and videos.
- An events calendar was integrated, allowing the band to showcase their upcoming shows, tour dates, and ticket purchase options.
- Social media icons and sharing functionalities were strategically placed to encourage visitors to follow, share, and engage with the band across various platforms.
- MailChimp API integration was included to display a newsletter sign up that allowed users access to free content when signing up.
WooCommerce Integration
- Online Store Setup: The WooCommerce plugin was integrated into the website, allowing the band to sell merchandise and albums seamlessly.
- Secure Payment Processing: Secure payment gateways were integrated, providing customers with a safe and convenient online shopping experience.
- Inventory Management: Inventory tracking features were implemented to ensure accurate stock management and prevent overselling.